What will Twitter look like under Elon Musk?

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Nearing the Finish Line

Twitter (TWTR) has agreed to be acquired by Elon Musk, a deal that has sent shockwaves throughout the financial and tech sectors. The announcement came just 11 days after his takeover bid was first announced. The world’s richest man and Tesla (TSLA) CEO will now look to take charge of the influential social media platform.

 

Word broke late last week that Musk put together $46.5 billion in financing as a means of getting the deal done. Sources report that Twitter’s board met this past weekend to discuss the latest offer, at which time the momentum started to shift toward a finalized deal.

 

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Ad Revenue

Twitter sells $5 billion-per-year in advertising, which accounts for 90% of its revenue. Musk has publicly criticized the ad-revenue model and has claimed his bid to take over the social media platform is not aimed at making money. Still, last week it was revealed that Twitter will borrow up to $13 billion in new debt as part of the deal, and the debt will require cash flow in order to be repaid.

 

Clearly, ad revenue is an important aspect of Twitter’s cash flow, which Musk will need for debt servicing. There’s also Twitter Blue, the platform’s first paid subscription model, which launched this past November. Executives say the service received a “strong response,” but added it’s not considered critical for reaching the company’s revenue target.

Potential Edit (Buttons)

Among some of the changes Musk has proposed for Twitter, one of the most significant is his pledge to take the company private. He maintains this is critical for preserving its free speech mission.

 

Musk has also said he’d like to see Twitter users have the option to edit tweets they’ve already sent, as well as to send longer messages. He has indicated the platform’s algorithm could be made open source, and he also floated a proposal to crackdown on spam bots, all while continuing to push for relaxed moderation standards. Founded just over 16 years ago, Twitter’s financial future, brand identity, and public perception will undoubtedly be put to the test in its new era.

 

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Which generation approves of Biden the least?

 

President Biden’s approval rating has been taking a bit of a battering of late, and as new analysis of survey data by Gallup reveals, it’s among the younger voters where the biggest falls are being recorded.

 

Here are the percentage point changes in Biden’s approval rating (from January-June 2022 to September 2021-March 2022) by generation.

 

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Percentage point change in Biden’s approval rating: -21

 

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Percentage point change in Biden’s approval rating: -19

 

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Percentage point change in Biden’s approval rating: -15

 

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Percentage point change in Biden’s approval rating: -7

 

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Percentage point change in Biden’s approval rating: 0

 

(Defined as those born between 1927 and 1946)

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2. Each advisor has been vetted by SmartAsset and is held to a fiduciary standard to act in your best interests. If you’re ready to be matched with local advisors that can help you achieve your financial goals, get started now.

 

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There has been a 21 point drop in approval with members of Generation Z (born 1997 to 2004) since the first half of 2021, bringing the rate down to just 39 percent, the lowest of all the generation groups having been joint highest with Millennials. Speaking of which, those born between 1981 and 1996 registered a 19-point decrease in approval of the president, falling to 41 percent, and one percent below the national average of 42 percent.

 

Gallup provides some context for the changes: “By the summer (of 2021), as coronavirus cases unexpectedly rose, Biden had lost significant support among Generation Z, millennials and Generation X, ranging from seven- to ten-percentage-point drops. But his approval rating held steady among baby boomers and traditionalists. All generational groups have become less approving of Biden since the summer, after the troubled U.S. withdrawal from Afghanistan in late August 2021, with the exception of traditionalists, whose approval has not changed.”

 

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Survey results are based on combined samples of 14,229 Americans ,18 years of age or older. The survey was conducted by Gallop. More methodology and source information can be found on Statista.

 

This article originally appeared on Statista.com and was syndicated by MediaFeed.org.

 

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This article originally appeared on SoFi.com and was syndicated by MediaFeed.org.

 

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